Table of Contents

<<Return to Table of Contents

Market, Competition, Sustainability

Preface
Evolving and sometimes complex, the online learning market asks schools to consider new paradigms, opportunities, and potential partners in their delivery of education and structural and financial models.

Critical Questions

Comment Icon0 1. When considering online learning and online course offerings, how is your school positioned in your market? Where does your school fit in relation to public, charter, college/university, and for-profit and non-profit organizations’ online course offerings?

Comment Icon7 2. How do you communicate the value of 21st Century learning skills, including online learning, to prospective families?

Comment Icon2 3. If your school presents itself as college-preparatory, do you need to offer or even require hybrid or fully online courses in order to prepare students for their post-secondary academic experiences?

Comment Icon3 4. Would online learning increase your school’s ability to meet the diversity of student needs, passions, and abilities — and enhance your school’s scheduling flexibility and number of course offerings?

Comment Icon0 5. How could secondary school, college, university, and/or legislative requirements or regulations impact your school’s online learning initiatives? For example, will your state universities accept all online courses for college entrance?

Comment Icon3 6. Can your school’s online course offerings and overall marketability be enhanced through consortia with other schools or organizations?

Comment Icon1 7. Are there unique opportunities or possibilities for collaboration that build on your school’s strengths and enhance or expand your students’/families’ experiences?

Comment Icon0 8. Are there reasons your school should not use online learning vehicles? Would online offerings support or distract from your unique brand?

Comment Icon2 9. Taking into account labor, technology,and other costs — would online courses be a source of revenue or a financial cost to your school?

Comment Icon2 10. Would online learning help your school achieve mission-based community and global outreach goals?

Comment Icon3 11. Would integration of online courses stabilize your school in times of emergency/school closures?

Comment Icon2 12. What policy, personnel, and financial provisions have you made to support technology access both at school and at home? What are implicit and explicit online learning expectations at your school and how are they communicated to prospective and current families? How does your school balance promotion of online learning options with socio-economic realities, including the digital divide?

Comment Icon1 13. What provisions have been made to address environmental impacts of computers and other e-waste on campus and in students’ homes?

Market, Competition, Sustainability

Comments

1 Comment on the whole page

  1. there seems to be lots of repetitive questioning here.  Perhaps that is for a reason.

0 Comments on paragraph 1

7 Comments on paragraph 2

  1. Chris Bigenho April 7, 2010 at 9:01 am

    test comment

  2. David Chojnacki, NAIS board member April 8, 2010 at 9:33 am

    So: what ARE these much talked about 21st century learning skills?  Or are we talking about using technology to do what we’ve always done?

    1. Dolly Ryan, Director of Technology April 15, 2010 at 8:18 am

      At what age do we start to teach and incorporate them in order to prepare younger students (elementary/middle school) for online learning?

    2. They are the enduring, evaluative skills that are taught and practiced in 21st century school libraries. Students are being educated for jobs we can’t yet envision, so we need to prepare them to be flexible, creative thinkers who are able to locate, evaluate, synthesize, and manipulate information to solve problems.  The skills are very different because of the world wide, instantaneous access to information and the ability to share product in real time.  Therefore we, as educators, need to be guides and coaches who introduce the students to ideas and critical thinking. 

  3. As a major asset, noting that 1 in 5 college level students are now taking at least one online course.  Need the prep for apt college study and for being prepared for one’s further education and employment.  Make your school a leader!

    1. <!– /* Font Definitions */ @font-face {font-family:Wingdings; panose-1:5 0 0 0 0 0 0 0 0 0; mso-font-charset:2; mso-generic-font-family:auto; mso-font-pitch:variable; mso-font-signature:0 268435456 0 0 -2147483648 0;} @font-face {font-family:”Cambria Math”; panose-1:2 4 5 3 5 4 6 3 2 4; mso-font-charset:1; mso-generic-font-family:roman; mso-font-format:other; mso-font-pitch:variable; mso-font-signature:0 0 0 0 0 0;} @font-face {font-family:Calibri; panose-1:2 15 5 2 2 2 4 3 2 4; mso-font-charset:0; mso-generic-font-family:swiss; mso-font-pitch:variable; mso-font-signature:-520092929 1073786111 9 0 415 0;} /* Style Definitions */ p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-unhide:no; mso-style-qformat:yes; mso-style-parent:”"; margin-top:0in; margin-right:0in; margin-bottom:10.0pt; margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:”Calibri”,”sans-serif”; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:”Times New Roman”; mso-bidi-theme-font:minor-bidi;} p.MsoListParagraph, li.MsoListParagraph, div.MsoListParagraph {mso-style-priority:34; mso-style-unhide:no; mso-style-qformat:yes; margin-top:0in; margin-right:0in; margin-bottom:10.0pt; margin-left:.5in; mso-add-space:auto; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:”Calibri”,”sans-serif”; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:”Times New Roman”; mso-bidi-theme-font:minor-bidi;} p.MsoListParagraphCxSpFirst, li.MsoListParagraphCxSpFirst, div.MsoListParagraphCxSpFirst {mso-style-priority:34; mso-style-unhide:no; mso-style-qformat:yes; mso-style-type:export-only; margin-top:0in; margin-right:0in; margin-bottom:0in; margin-left:.5in; margin-bottom:.0001pt; mso-add-space:auto; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:”Calibri”,”sans-serif”; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:”Times New Roman”; mso-bidi-theme-font:minor-bidi;} p.MsoListParagraphCxSpMiddle, li.MsoListParagraphCxSpMiddle, div.MsoListParagraphCxSpMiddle {mso-style-priority:34; mso-style-unhide:no; mso-style-qformat:yes; mso-style-type:export-only; margin-top:0in; margin-right:0in; margin-bottom:0in; margin-left:.5in; margin-bottom:.0001pt; mso-add-space:auto; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:”Calibri”,”sans-serif”; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:”Times New Roman”; mso-bidi-theme-font:minor-bidi;} p.MsoListParagraphCxSpLast, li.MsoListParagraphCxSpLast, div.MsoListParagraphCxSpLast {mso-style-priority:34; mso-style-unhide:no; mso-style-qformat:yes; mso-style-type:export-only; margin-top:0in; margin-right:0in; margin-bottom:10.0pt; margin-left:.5in; mso-add-space:auto; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:”Calibri”,”sans-serif”; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:”Times New Roman”; mso-bidi-theme-font:minor-bidi;} .MsoChpDefault {mso-style-type:export-only; mso-default-props:yes; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:”Times New Roman”; mso-bidi-theme-font:minor-bidi;} .MsoPapDefault {mso-style-type:export-only; margin-bottom:10.0pt; line-height:115%;} @page Section1 {size:8.5in 11.0in; margin:1.0in 1.0in 1.0in 1.0in; mso-header-margin:.5in; mso-footer-margin:.5in; mso-paper-source:0;} div.Section1 {page:Section1;} /* List Definitions */ @list l0 {mso-list-id:1127285193; mso-list-type:hybrid; mso-list-template-ids:1151267828 67698689 67698691 67698693 67698689 67698691 67698693 67698689 67698691 67698693;} @list l0:level1 {mso-level-number-format:bullet; mso-level-text:; mso-level-tab-stop:none; mso-level-number-position:left; text-indent:-.25in; font-family:Symbol;} ol {margin-bottom:0in;} ul {margin-bottom:0in;} –>

      /* Style Definitions */
      table.MsoNormalTable
      {mso-style-name:”Table Normal”;
      mso-tstyle-rowband-size:0;
      mso-tstyle-colband-size:0;
      mso-style-noshow:yes;
      mso-style-priority:99;
      mso-style-qformat:yes;
      mso-style-parent:”";
      mso-padding-alt:0in 5.4pt 0in 5.4pt;
      mso-para-margin-top:0in;
      mso-para-margin-right:0in;
      mso-para-margin-bottom:10.0pt;
      mso-para-margin-left:0in;
      line-height:115%;
      mso-pagination:widow-orphan;
      font-size:11.0pt;
      font-family:”Calibri”,”sans-serif”;
      mso-ascii-font-family:Calibri;
      mso-ascii-theme-font:minor-latin;
      mso-hansi-font-family:Calibri;
      mso-hansi-theme-font:minor-latin;
      mso-bidi-font-family:”Times New Roman”;
      mso-bidi-theme-font:minor-bidi;}

      Scott McLeod offered a unique slant on the three main purposes of school in his TEDx Talk ASB:
      · produce students with effective social skills
      · produce students with effective economic skills
      · produce students who can function effectively in the dominant information landscape of their era.
      I think we need to work on explicating how 21stC skills contribute to these three goals. Examples from industry and business abound.

      1. SORRY guess we can’t cut and paste.
        Scott McLeod offered a unique slant on the three main purposes of school in his TEDx Talk ASB:
        · produce students with effective social skills
        · produce students with effective economic skills
        · produce students who can function effectively in the dominant information landscape of their era.
        I think we need to work on explicating how 21stC skills contribute to these three goals. Examples from industry and business abound.

2 Comments on paragraph 3

  1. Without question!  Should require at least some online experience for all students!!

    1. Regardless of whether it is an online course or the use of other WEB 2.0 tools, as a college-preparatory school it is our responsibility to prepare our students to use the technology wisely, safely and with awareness of reliability.

3 Comments on paragraph 4

  1. Absolutely!  Look at what the State of Florida is doing with its schools!  See book by Paul Peterson at Harvard, In Saving Schools, 2010, Harvard Press.  See work of Julie Young, Florida Virtual Schools.

  2. Certainly, if online courses are offered in addition to standard curriculum requirements students will be able to engage deeply with subject matter of interest.

  3. Bernadette Roche May 9, 2010 at 9:13 pm

    Currently, filling a gap is the main reason for investigating online learning.  Rather than creating our own, we are investigating established and accredited online learning programs to collaborate with in implementing our program.

0 Comments on paragraph 5

3 Comments on paragraph 6

  1. Without question!  Look at the new efforts of Middlebury College!

  2. Without a doubt.  We have only to look at traditional consortium established by colleges around the nation.  One way in which independent schools can enhance their marketability, reduce implementation and staffing costs, and increase variety of courses is through consortia.

    1. Connections to college and university staff and or courses allow for our students to complete the high school experience and begin the process of higher education.  That connection is often the very reason some students choose our school.

1 Comment on paragraph 7

  1. Bernadette Roche May 9, 2010 at 9:15 pm

    The online learning hybrid we’re investigating allows us to provide the academic instruction but also expand on our service learning and global collaboration aspects of our mission.  Additionally, partnerships with local businesses allows for internships for our students.  Local colleges help expand our possibilities for our model.

0 Comments on paragraph 8

2 Comments on paragraph 9

  1. If courses are offered only to school’s student body, then there will be an increase in financial expenditures – assuming no fees will be levied for online courses.  However, if schools reach out to such groups as home-schoolers, rural schools, etc. then one should anticipate an initial increase in expenditures to be followed by an increase in revenue.

  2. Bernadette Roche May 9, 2010 at 9:16 pm

    At this point, our online learning program must fund itself.  The hope is that it will be a source of revenue rather than cost.

2 Comments on paragraph 10

  1. David Chojnacki, NAIS board member April 8, 2010 at 9:35 am

    Good question!  Attention must be paid to the nature of being connected, via technology, to kids in other parts of the world.   Will it be just a glitzier form of having pen pals?

    1. Definitely would add strength to global commitment. Must, however, be well supervised and coordinated!

3 Comments on paragraph 11

  1. We clearly intend to use various online methods of teaching and communication in the event of emergency closure.  Could be essential to the school’s fiscal viability in the even of extended shut down.

    1. Dolly Ryan, Director of Technology April 15, 2010 at 8:54 am

      General comment:  In response to the threat of H1N1 closings and as a precaution, we created a mini version of an online learning environment through the use of email and conferencing for grades 5-8, which our MS teachers ended up running with as a full-time tool in the delivery of instruction. So, the answer for us would be yes.  It has both stabilized and enhanced the learning environment at the elementary level. In addition, it provided us with an opportunity to prepare and educate parents in a non-essential way.  In addition I also saw it as a positive marketing tool to perspective parents who would view it as forward thinking.

      1. Dolly Ryan, Director of Technology April 15, 2010 at 9:23 am

        Oops!  Prospective parents-:)

2 Comments on paragraph 12

  1. Dolly Ryan, Director of Technology April 15, 2010 at 9:16 am

    I see many audiences trying to answer this one question (Admins, Tech Directors, Business Managers, Alumni and Development personnel).  I would make the suggestion to keep the first and third question grouped together, and then make the second question stand on it’s own since school models vary so much.

  2. Bernadette Roche May 9, 2010 at 9:18 pm

    I agree with Dolly.  There are a lot of things to comment on here.  You would be better off to split it up more to get a better feel for the variety of models and methods.

1 Comment on paragraph 13

  1. Dolly Ryan, Director of Technology April 15, 2010 at 9:18 am

    Great question!

Leave a Comment

You must be logged in to post a comment.